Develop a platform for emigrants to improve their interview skills to deliver valuable attributes - Intervue

Project

Intervue

Role

UX Lead, UX Researcher, Visuals, Interaction

Duration

2 month

Overview

In recent years, the immigrant's number has increased to 44.9million, making up 14% of the national population. Furthermore, in the U.S. labor market, 28.5 million were immigrant workers making up 17% of the laborforce in 2019.

One of the most common reasons for immigrants is to find better job opportunities, and as an immigrant myself, that was the primary reason. However, job hunting and recruiter interviews can be challenging, especially when delivering your skills and qualifications in another language.

Moreover, understanding the interview approach to execute concrete and valuable facts about your work experience without the recruiter's feedback can be stressful.

Understanding the user

Before conducting my research, I proceeded to synthesize and narrow my niche, understand the most relevant pain point for immigrant and bilingual speakers before a job interview. 

The following were use:
During my research, I came across schools that integrated an AI system combined with machine learning to make students feel comfortable making mistakes, have immediate feedback, and improve their communication skills. Most of the platform offer premium plans to interact with the service.

Therefore, I went for the free ones to identify any gaps my service might fill and wrote down my competitive strengths to create easy and quick solutions to be more convenient for the user. 

Conducive to diving deep into the problem, I utilize interviews to gather more information about their frustrations, feelings, and opinions regarding the platform.
uii design screen mockup

Key Findings

Don't feel entirely prepared before an interview
Not delivering efficiently their values
Afraid to pronounce some words incorrectly

How Might We...

After identifying key pain points from the user's point of view,I begin to focus on those problems and transform them into opportunitiessentences that will help me to have a clear understanding forward with the project.  
How  might we create a platform to prepare immigrants enough to obtain a successful job opportunity? 
How might we design a friendly platform that integrates Artificial intelligence to teach them to deliver precise valuable details and achieve the recruiter's search for talents? 
How might we make a platform where immigrants feel comfortable practicing interview answers in the comfort of their homes?

Synthesizing Insights

emotional journey ux design research

Meet Natalia

persona ux design research

User stories

Combining the HMW and user stories exercise, I continue to brainstorm possible solutions that will allow me to funnel my focus into the most relevant ones that will help my design decisions.
As an immigrant job-hunting person, I want to create personalized interviews so I can practice my interview question based on each job description.
As an immigrantjob-hunting person, I want to have a platform to rank my answer so I can save time evaluating my interview answers.
As an immigrantjob-hunting person, I want to have a platform to give me suggestions or tips so I can improve my answers for the upcominginterviews.  
As an immigrant job-hunting person, I want have a platform with related questions based on an specific career so I canfilter them.

Journey Map

Creating user flows provides the understanding of how theuser would interact with the product to obtain detailed information about aspecific place or excursion at the moment of decision making.
user journey map user experience design research

Wireframes

After assembling my persona journey, I created sketch ideasof the screens on paper to brainstorm some features. I continue to take allthose ideas and move to Figma for a more detailed screen.
paper wireframe

Low Fidelity Wireframes

uii design low fidelity wireframe ux design

High Fidelity Wireframes

uii design screen mockupuii design screen mockup

Style guide

ui componet style guide

Takeaway

The next step would be to work with a software developer to create usability testing. Even though the user had high fidelity wireframe to be tested, it was a little complicated for the user to spect the next step since it was not automated, and they had to click to move forward to another task.

Learn more about artificial intelligence and how it analyzes the data to reduce mistakes and have more accuracy when analyzing user answers, results, and suggestions. This project was interesting since I was reflecting on myself as an immigrant. Learning the language and how the job market works within a different country will lower my confidence. However, thanks to the internet and technology improved my confidence and knowlegde.